Best Practice
How to Create a Return Policy Your Customers Love
Returns Policy tips to help our customers build a thoughtful return policy that results in happy customers and more profits for their business.
Overview
Returns, exchanges and refunds are all a part of the modern eCommerce experience. But what was once considered a dreaded aspect of online shopping is now an important touchpoint in the customer journey — and one that can drive more revenue for your business if done well. In this guide, we’ll explore how to create a customer-centric returns policy that results in happy shoppers, increases customer loyalty, and generates more profits for your business.
In this guide, you'll learn:
- Considerations for your return policy to help create advantage over competitors
- Ways to use your policy to help influence purchase decisions
- A formula for offering free returns